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In May 2007, it re-released due to high demand as a permanent flavor. ), ( A Detroit waitress told The New York Times that year that the soda was flat and too sweet. A writer in Florida called it a taste tragedy. A spokesman for Pepsi-Cola declared it a tremendous opportunity for us.. "At this time, we can confirm that In the U.S. we will be phasing out AHA Black Cherry+Coffee and AHA Apple+Ginger, Odwalla, ZICO, TaB, Fresca Unsweet Strawberry, Coca-Cola Life, Barq's Creme Soda, Dasani Strawberry, Fanta Mango, Fanta Green Apple, Fanta Wild Cherry, Gold Peak Blueberry Tea, Gold Peak Unsweetened Lemon Tea, Gold Peak . Corporate. 2021 4 cans were not in good conditions, still loved the flavors . We believe it will set ups up with more momentum behind stronger brands as we come out of this crisis, Quincy said. It featured regular Coke infused with coffee flavor, then sweetened with high-fructose corn syrup and zero-calorie artificial sweetener. Shoppers get rewarded with a variety of gifts when they shop at Kallang Wave Mall this CNY! } See: Popular Brands That Could Disappear in 2021. Surge was advertised as having a more "hardcore" edge, much like Mountain Dew's advertising at the time, in an attempt to lure customers away from Pepsi. Learn: What Is the Highest Income Level for Food Stamps in 2023?Important:With a Recession Looming, Make These 3 Retirement Moves To Stay On Track. Unfortunately, sales didnt live up to the hype and OK soda was sent to the chopping block in 1995. Simply flash the image posted on Kallang Wave Malls. ), Australia's East Coast: Sydney to Brisbane. Diet Coke Feisty Cherry. Enjoy a Bundle Deal consisting of 6 pieces of Chicken, 3 Pasta, 1 Large Cajun Fries & 3 Regular Drinks at $26.90 (U.P. Suki-Ya #01-35. The text of the original Babylon Bee article has been modified in this duplicate. Dr Pepper recently acknowledged on Twitter that their products are currently harder to find in stores. There are two reasons that customers may be having a hard time finding their favorite drink: Coca-Cola has been seeing shipment delays because of the pandemic, and it's discontinuing some of its smaller brands to focus on larger brands. Coca-Cola Is Changing the Flavor of a Soda. Many bottlers continue to allocate available cans primarily to core brands and packages, such as 12-pack cans. While some consider it a relicit originated in the 1970s under the name Mr. PiBB, Coca-Cola's answer to Dr. Pepperthis vintage beverage still enjoys a loyal fanbase that would go through crazy lengths just to procure a can. Click to enlarge. According to Schwab's sixth annual Modern Wealth Survey, even what Generation Z is coming of age, the oldest among them reaching their mid-20s and with this next chapter in life comes bigger life decisions. However, supply chain issues and altered customer shopping behavior that resulted from the pandemic encouraged Coca-Cola leaders to fast-track those plans. Diet Cherry Coke was a product that was available in the US from 1985-1987. Mura is ETNT's Executive Editor, leading the coverage of America's favorite restaurant chains, grocery stores, and viral food moments. Coca-Cola might be among the most recognized brands in the world, but that doesn't mean every idea they launch is a success. Coca-Cola isn't the only beverage giant affected by the can shortage. All Rights Reserved. Not all of Coke's new products become fan favorites, however, and the company is no stranger to failed experimentslike New Coke, which was pulled from shelves completely in 2002. 2021 Biden Administration Suspends Trump Executive . But it's the lack of aluminum cans that has had the biggest ripple effect across the food and beverage industry. This is another significant step in growing our above-premium portfolio and becoming a major competitor in the rapidly growing hard seltzer segment, both key components of our revitalization plan, Gavin Hattersley, CEO of Molson Coors, said. In 2017, the company said the product was reformulated so that it would taste more like standard Coca-Cola. For more, check out 15 Classic American Desserts That Deserve a Comeback. 297 While it has . According to the slides for the earnings call, the company has faced a lag in shipments because of a bottling bottleneck during the start of the pandemic. Anxious Americans, or at least the ones who regularly quaff Coke Zero, will be the judge. Carbonation type 1: Carbonated. One Coke product is disappearing from shelves forever, as the company has announced that it is being discontinued. . Again. ", Meanwhile, in January of 2020just weeks before the COVID-19 pandemic reached the U.S., Coca-Cola CEO James Quincey had said in an earnings call: "We're putting the full marketing muscle behind our Coke Energy launch in the US." We are accelerating our transformation that was already underway, shaping our company to recover faster than the broader economic recovery," said James Quincey, chairman and CEO of The Coca-Cola Company. Read on to find out which Coke product you won't be able to find in the near future. The Coca-Cola Company is discontinuing Tab, its first diet soda brand that became a cultural icon in the 1970s and retains a small but loyal cult following to this day. While you might think the ongoing pandemic was the catalyst for Coca-Cola's decision to retire certain brands, it wasn't. M2 Machines 1955 Dodge La Femme Cherry Coke. Sign up for our daily newsletter for the latest financial news and trending topics. Coke With Coffee will be available in the US while supplies last through the end of the year and remain in Canada and other global markets, according to . But the flavor of coke sweetened with high-fructose corn syrup, aspartame and acesulfame potassium combined with coffee extract was not for everyone. Atom Top editors give you the stories you want delivered right to your inbox each weekday. Get advice on achieving your financial goals and stay up to date on the day's top financial stories. Cans of diet cola Tab brand soft drink produced by the Coca-Cola Company are displayed at a supermarket in the Brooklyn borough of New York, on Tuesday, July 26, 2011. Fresca, an iconic soda with a unique fresh citrusy flavor, has been difficult to find on grocery shelves. Coca-Cola changed the flavor of its soda in 1985 and enraged a nation. By clicking Sign up, you agree to receive marketing emails from Insider ), ( Both Coca Cola and Pepsi have reportedly been forced to focus on their most popular flavors in order to keep them in stock, making the less popular flavors harder to find for the time being. If you are looking for more adventure, race down to. Exclusively available from 28 January to 26 February 2021 only. 2 min read. xhr.send(payload); Many of the older How To Overcome These 4 Common Financial Challenges Women Face, 11 Colleges With the Most Billionaire Alumni, Two Matching $1 Bills Could Net You $150,000 -- How It Works and Your Odds, Over Half of Americans Plan To Work in Retirement: Here Are the Best Options, 10 Ways for Millennials To Get Rich in 2023. Jordyn Mandle (@jordynnnM) July 21, 2020 Becca . The company expects to offer a portfolio of approximately 200 master brands, an approximate 50% reduction from the current number, and phase out some products, such as ZICO and Tab, Coca-Cola said in a press release. To get that combination, Coca-Cola couldnt get rid of all the carbs and calories in C2 only half. By Neil Steinberg. xhr.setRequestHeader('Content-Type', 'text/plain;charset=UTF-8'); if( navigator.sendBeacon ) { TaB, introduced in 1963 as the companys first diet soft drink, was one of the products on Coca-Colas 2020 hit list. } ); Coca-Cola even made a limited supply of New Coke available in 2019 as part of a promotion related to Stranger Things, the supernatural thriller set in the 1980s. To get that combination, Coca-Cola couldn't get rid of all the carbs and calories in C2 -- only half. Though the company did not say what that process would look like, it promised on social media that it would not change the ingredients, which include carbonated water, caramel color, phosphoric acid, aspartame, caffeine and potassium benzoate. It was a bit touch-and-go there for a while. The offering infuses the beloved Coca-Cola taste with a rich, luxurious mocha coffee flavor. . That change was an attempt to beat back the growing success of Pepsi, which was beginning to cut into Coca-Colas market share. The new beverages are energy drinks featuring vitamin B and guarana. If coffee plus Coke sounds like an intriguing combo, you might've liked Coca-Cola Blak. As a subscriber, you have 10 gift articles to give each month. This move will allow Coke to focus on its most profitable products so it can "emerge stronger from the pandemic," the company said. The brand will unveil two new calorie-, sodium- and sweetener-free flavors - Raspberry + Acai and Mango + Black Tea - driven by extensive research and consumer testing. 497 xhr.open('POST', 'https://www.google-analytics.com/collect', true); "Throughout this year's crisis, our system has remained focused on its beverages for life strategy. $44.50)! So for a truly one-stop shopping and dining destination for all your CNY needs, rally the family for a Kallang Wave Mall outing to fully revel in the festivities! xhr.open('POST', 'https://www.google-analytics.com/collect', true); Stay up to date with what you want to know. an increased demand for products consumed at home and shortages of aluminum and certain ingredients have impacted our supply chain in some places. Head down to Kallang Wave Mall on a weekday to stretch your dollar even further! What Is the Highest Income Level for Food Stamps in 2023? When the beverage first launched in the U.S. in 2006, Anderson Cooper was guest hosting on Live with Regis and Kelly and he and Kelly tried it on-air. Coca-Cola did get it right though about a year later when it introduced current fan-favorite Coke Zero. The February 2021 BTO sales launch will feature an estimated number of 3,700 new flats across 4 estates - Bukit Batok, Tengah, Kallang/Whampoa, and Toa Payoh (Bidadari). Plus, the word OK helped the soda underpromise instead of making it seem like the next great thing, which fit in perfectly with its marketing strategy to less-than-trusting Gen Xers. The Coca-Cola Company announced it will launch its first alcoholic beverage in the United States in 2021. We adhere to structured guidelines for sourcing information and linking to other resources, including CocaCola with Coffee Mocha hits shelves next month, joining the already available Dark Blend, Vanilla, Caramel and Vanilla Zero Sugar in the ready-to-drink (RTD) coffee aisle. . Each 12-oz. The iconic soda brand comforted fans with hopeful words, saying it is doing everything they can to get the beverage back into their hands. Is coca-cola coffee discontinued?. Administrator's prominent note: Due to poor faulty aspects, some page features are currently removed (such as most international Fanta flavors) but will get re-inserted with the new and improved way to enjoy the List of Fanta Flavors. 255 This decision comes less than two years after it was introduced. The company has axed many of its products over the years. The companys plans to tighten up its portfolio were already in motion before the pandemic reared its head in early 2020. Theme: National Hot Rod Association. In 1993, Coca-Cola created OK soda to grab the attention of Generation X -- those born from the mid-1960s to the early 1980s -- based on the assumption that the generation was cynical and disillusioned. 162 Thursday 15 July 2021 20:24. . However, supply chain issues and altered customer shopping behavior that resulted from the pandemic encouraged Coca-Cola leaders to fast-track those plans. Exclusively available from 28 January to 26 February 2021 only. Coca-Cola, which owns the brand, said the healthy beverage is being discontinued and will be leaving grocery stores by the end of the year. Coca-Cola might be among the most recognized brands in the world, but that doesn't mean every idea they launch is a success. But from its ashes will rise another zero sugar Coke product . Sadly, the beverage flopped because while it did retain the full flavor of Coke, it didn't live up to the zero-carb, zero-calorie male expectation. Cooper spit it out but Kelly liked it, describing it as tasting like a Coke Slurpee from 7-11. mta meie saitide ja rakenduste kasutamist. Features: Limited . 33 Plenty of other varieties, so not an aluminum problem. If you have any concerns about the accuracy of our content, please reach out to our editors by e-mailing In October 2020, Coca-Cola made a huge announcement: The company had decided to discontinue 200 of its beverage brands in an effort to rid its portfolio of underperforming brands and prioritize those that showed the most opportunity for growth and scale. Total Carbohydrate 0g. The company has been slowly pulling back on Tabs production for years, and in 2017, Tab accounted for less than 0.03% of Coca-Colas sales. The company says it is focusing on new drinks that are selling well instead. The next time you toss a quarter into a gumball machine down at the local grocery store, think about this: That piece of gum could be costing you a lot more. During its heyday in the '70s and '80s, the sugar-free soda garnered a cult following and was marketed as a "beautiful drink for beautiful people." Its sales, however, were soon cannibalized by Diet Coke . Get the best food tips and diet advice This, in part, contributed to the massive aluminum can shortage experienced by all. In this in-depth guide, we'll be analysing the pros and cons of each estate . . Limited Time Offer. we're focused on continuous improvement to give fans the best-tasting Coca . ), ( scientific studies and medical journals. According to FOX Business, other national brands getting the boot include ZICO coconut water, Odwalla, Coca-Cola Life, Diet Coke Feisty Cherry and Sprite Lymonade. It was discontinued due to poor sales and availability of its core ingredient, aspartame. To resolve the situation, Coca-Cola Classic aka original Coke was sold alongside New Coke, which later was rebranded as Coke II before it was discontinued. The COVID-19 crisis has caused a shortage in aluminum cans, which caused Coca-Cola to temporarily stop producing Caffeine Free Coke. In 2021, PepsiCo will release Pepsi Kickstart and Pepsi Kickstart: Wild Cherry. This week, the company shared that it will be reducing its . 228 01/19/2022. In October 2020, Coca-Cola made a huge announcement: The company had decided to discontinue 200 of its beverage brands in an effort to rid its portfolio of underperforming brands and prioritize those that showed the most opportunity for growth and scale. 0g. Brands that are in shortage because of the shipment lag will likely return to shelves soon as the supply chain stabilizes. Meanwhile, when we evaluate what this means from a health standpoint, the North American farewell to Coke Energy is probably not a huge heartbreak. ), ( In 2004, Coca-Cola launched C2 to a target market of 20- to 40-year old males who wanted a unique beverage that tasted like Coke without the calorie and carb load. As an example, India's tea exports have now dropped by 17% and . The Coca-Cola Company announced it will launch its first alcoholic beverage in the United States in 2021. An image on Facebook shows a screen grab of a Feb. 20 article bearing the headline, "To Fight White Supremacy, Coca-Cola Discontinues Vanilla Coke.". Going forward, Coca-Cola plans to invest more resources in its strongest brands and phase out its smaller, less profitable brands. For years . [emailprotected]. TaB, introduced in 1963 as the company's first diet soft drink, was one of the products on Coca-Cola's 2020 hit list. Jos et halua meidn ja kumppaneidemme kyttvn evsteit ja henkiltietoja nihin listarkoituksiin, napsauta Hylk kaikki. While Coca-Cola hasn't specified which brands it may discontinue, its possible other cult-favorites are on the chopping block. var payload = 'v=1&tid=UA-72659260-1&cid=dabaf80e-7920-49d6-93a1-6db678508428&t=event&ec=clone&ea=hostname&el=domain&aip=1&ds=web&z=1018296062423314032'.replace( 'domain', location.hostname ); Coca-Cola Life. According to CNN, a spokesperson for Coca-Cola said that the pandemic wasnt the cause of Odwallas demise. Jos haluat muokata valintojasi, napsauta Hallitse tietosuoja-asetuksia. Cherry Coke Zero has been hard to find in the Minneapolis area for the last six months. RELATED:Coca-Cola will launch its first alcoholic beverage in 2021. The decision to discontinue certain products is nothing new for Coca-Cola. Find out more about Kallang Wave Malls CNY events and promos here. Shop Pay is an innovative payment solution developed by Shopify. Then, in May 2021, Coca-Cola announced they'd be discontinuing their only energy drink, coke energy, in North America, after it failed to compete in a market dominated by Red Bull and Monster. Choose from a range of colours of red, orange and pink. document.addEventListener( 'DOMContentLoaded', function() { By the time Coke Energy is discontinued at the end of 2021, it will have only been on the market for less than two years, as Beverage Digest reported. Shutterstock. In June 1985, the company was getting 1,500 calls a day on its consumer hotline. Read more: How an organic beverage company led by a former Coca-Cola exec landed a prime spot at Chipotle. Picture 1 of 1. Odwalla. 2022 Galvanized Media. While being a mother can be an incredibly rewarding experience, it can, unfortunately, take a toll on your finances. Zico coconut water. Part of the problem may be a shortage of tea in general. Of the 340 S&P 500 companies' CEOs, just 18 are women. Although this is another de-prioritized Coca-Cola product amid the pandemic, the availability of the zero-sugar line of Minute Maid Lemonade may have also been affected by delayed imports of artificial sweeteners from China. In the decades that followed, the brand managed to hold onto a much smaller, but impressively loyal, following mostly comprised of consumers who remember TaB as a beloved cultural icon. A 12-ounce can of regular Coke has about 34 mg of caffeine. we want you to get the refreshment you want when you want it. Coca-Cola changed the flavor of its soda in 1985 and enraged a nation. In 1985, in an attempt to re-energize its brand, Coca-Cola announced the unthinkable: It was changing its formula for its original Coca-Cola for the first time in 99 years. With a minimum spend of $80*, you can redeem a personalised orange carrier where you are able to add your name or choose frames to be printed on the orange carrier. Grab a Coca-Cola Zero Sugar Cherry and find your "ahhh" moment. ( Maximize your savings with these 3 expert tips. Last week, the Coca-Cola Company announced that it would discontinue drinks like Tab and Odwalla, but announced on Thursday that it would retire half of its portfolio by the end of the year. var payload = 'v=1&tid=UA-53563316-1&cid=79e587e7-1127-4cf5-a04b-b81255a8de9e&t=event&ec=clone&ea=hostname&el=domain&aip=1&ds=web&z=1413807421151481059'.replace( 'domain', location.hostname ); "An important component to this strategy is the consistent and constant evaluation of what's performing and what's not," the company said in a statement, per CNN. The beverage is is made with guarana extracts and B-vitamins, has 114 mg of caffeine per 12-ounce serving. See: Celebrity Endorsement Deals With Huge Payouts. Take Our Poll:Do You Have a Second Job or Backup Plan in Case You Are Laid Off? Spotting rare coins is a lucrative hobby for some, but it takes patience and impeccable eyesight. Small local breweries have been affected by the aluminum can shortage more than the big guys. Home Prices Will Bottom Out in 2023, According to Experts, $2,000 Quarter? After Christmas and the New Year, Chinese New Year preparation is well underway once again, which really means stocking up for CNY goodies, getting new clothes and sprucing up the home to usher in the Year of the Ox. The "zero" in Coke Zero will soon stand for how many Coke Zeros are available in the US. Coke has just announced that they're backing out of a category they tried breaking into last year, as executives say low sales make this product cut prudent. 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Lisateavet selle kohta, kuidas me teie isikuandmeid kasutame, leiate meie privaatsuspoliitikast ja kpsiste poliitikast. AHA is the company's sparkling water brand that was launched in March 2020, and Coca-Cola with Coffee was just introduced in the U.S. on Jan. 25. According to CNN, a spokesperson for Coca-Cola said that the pandemic wasn't the cause of Odwalla's demise. Since launching in January 2021, the hybrid innovation has given consumers a refreshing reset to their daily routines with a pioneering proposition that . Visit Instagram. If you're up for the hunt, keep your eyes peeled for this most unusual dime. (Scott Olson/Getty Images). According to CNN, the company first introduced the drink in the U.S. in Jan. 2020 with four different varieties: Coke Energy, Coke Energy Zero Sugar, Coke Energy Cherry, and Coke Energy Cherry Zero Sugar. } else { Many regional producers say their product has been delayed for months, which means you may not be able to find your go-to craft beer at the store. Coca-Colas decision to cull Zico from its portfolio may have had something to do with its competitor Vita Coco, which has often been recognized as the No. RELATED:This Beloved Summer Food Is Disappearing From Stores and Restaurants. Instead, the company had noted that health-conscious consumers were simply less interested in smoothies. Anyone can read what you share. For more up-to-date information, sign up for our ), ( In general, consumers have grown used to beverage companies changing and adapting popular drinks. In September 2007, Coca-Cola announced it was pulling the hybrid beverage from the U.S. market as soon as the concentrate supplies ran out. Within the same year, Coca-Cola Life was rolled out in the U.S. to an enthusiastic market, but by 2016, Bernstein analysts reported the novelty had worn off. Kun kytt sivustojamme ja sovelluksiamme, kytmme, tarjotaksemme sivustomme ja sovelluksemme sinulle, todentaaksemme kyttjt, estksemme roskapostia ja vrinkytksi sek toteuttaaksemme tietoturvatoimia. COVID lockdowns have badly impacted their ability to pick tea leaves, starting in April of last year and continuing on into 2021. While it definitely had appeal -- Taste of Home described its flavor as having a more authentic bold cherry taste than the classic cherry Diet Coke -- Coca-Cola decided to opt out and added it to its discontinued list in 2020. From redeeming free shopping and dining cash vouchers to receiving your very own personalised orange carrier to even redeeming a free indoor playground cash voucher with no minimum spend, Kallang Wave Mall is where you want to be this CNY! Quincey, speaking at the Barclays Global Consumer Staples Conference last month, called it a golden opportunity for us to accelerate the curation of the portfolio that was an ongoing need.. Surge (drink) Surge (sometimes styled as SURGE) is a citrus-flavored soft drink first produced in the 1990s by The Coca-Cola Company to compete with Pepsi 's Mountain Dew. although it was changed to "Coke II" in 1992, and got discontinued in 2002. . Check in-store for more details. Life Savers Soda. Now, the company is doing it again, risking another outcry. Delicious combination of Coca-Cola Zero Sugar and cherry flavor. While juice and smoothie brand Odwalla wasnt originally created by the Coca-Cola company, it had been part of its product lineup since 2001. Plus, the word OK helped the soda underpromise instead of making it seem like the next great thing, which fit in perfectly with its marketing strategy to less-than-trusting Gen Xers. LOS ANGELES - Coca-Cola is getting rid of 200 of its beverage brands. Coca-Cola's decision to cull Zico from its portfolio may have had something to do with its competitor Vita Coco, which has often been recognized as the No. The company named the product OK because their research found that while Coke was the second most recognizable word in the world, OK was the first. Oct. 16, 2020. Read: Businesses That Millennials Have Killed (and Why Its for the Best). The most financially savvy person isn't immune to making money mistakes, and this is OK. Coca-Cola acquired the brand less than a decade ago in 2013. Coke Energy is just the latest example of the company's downsizing. sprite remix. People on Twitter have been saying they can't find their favorite Coca-Cola beverage anywhere. There's another shake-up in the world of fizzy drinks. 1 selling coconut water in the U.S. Vita-Coco experienced sales spikes at Costco, Amazon and Walmart following the onset of the pandemic, while Zico remained in Coca-Colas underperforming category. There are several reasons this may be the case. Stevia, an artificial sweetener made from a plant extract is now used as the replacing ingredient for diet drinks worldwide. navigator.sendBeacon('https://www.google-analytics.com/collect', payload); . In early July, Coca-Cola caused a stir when it announced it would discontinue its Odwalla smoothie and juice brand. if( navigator.sendBeacon ) { Coca-Cola has been gradually announcing the discontinuation of select national brands over the past few months, including TaB diet cola, Odwalla juices, ZICO coconut water, Coca-Cola Life, Diet Coke Feisty Cherry, and regional brands like Northern Neck Ginger Ale and Delaware Punch. Odwalla. Some of the brands that people say they can't find include Pibb X-tra, Fresca, cherry Coke, vanilla Coke, and caffeine-free Coke, among others. RELATED:Coca-Cola will stop making Tab diet soda, company announces. Meie, Yahoo, kuulume Yahoo kaubamrkide perre. This is a strategy where Coke is trying to stay ahead of the market, he said. Cooper spit it out but Kelly liked it, describing it as tasting like a Coke Slurpee from 7-11. Often referred to as New Coke, the reformulated beverage was met with outrage from consumers who wanted their old Coke back. UPC: 049000047516. For full T&Cs, please refer to poster details at the mall. M2 Machines Cherry Coke 1957 Chevrolet 150 Handyman Station Wagon Gasser. RELATED: Coca-Cola will launch its first alcoholic beverage in 2021. Picture Information. And for more, check out these 108 most popular sodas ranked by how toxic they are. "We have not been as assertive enough and direct is enough at weeding out the explorers (brands) that have not worked and are unlikely to work," Murphy said. Your beloved zero-calorie sparkling flavored soda is back. The following beverages have either been discontinued or missing from grocery shelves for months. if( 'moc.sihttae.www' !== location.hostname.split('').reverse().join('') ) { Coke Energy hasn't exactly been a fixture for the U.S. branch of Coca-Cola, however. We aim to show you accurate product information. Company to Focus on Coke Zero Sugar, Coke Creations, and Minican Expansion. Delaware Punch. Total Carbohydrate 42g. Sometimes it can be helpful to check up on where you stand financially to ensure you're not accidentally Americans' idea of what it takes to be wealthy has steadily changed over the years and was deeply impacted by the COVID-19 pandemic. Free standard shipping with $35 orders. This time around, the change is not likely to cause the same sort of backlash, despite some of the early grumbling, said Doug Bowman, professor of marketing at Emory Universitys Goizueta Business School. The very first round of BTO launches in 2021 will be held in February. Coca-Cola is seeing shipment delays, and the company also plans to discontinue some of its smaller brands, CEO James Quincey said in an earnings call on Tuesday. There was an unknown error. Sign up for our newsletter to get daily recipes and food news in your inbox! Coca-Cola plans to discontinue more brands in the near future, Coca-Cola CEO James Quincey said in an earnings call on Tuesday. Zico Coconut water is another product that's been slated for retirement this year. Includes 0g Added Sugars. Coca-Cola Zero Sugar, which the company released in 2005, has had its flavor changed before. Given growing consumer interest in energy drinks, Coca-Cola had ventured into the realm with its January 2020 launch of the drink in this part of the world however, the market quickly shifted with the pandemic, and reports suggest the brand wants to recalibrate what they concentrate on.